Your Image is Everything

You are walking down the street when you look on a wall and see a poster. On the poster the image of the "Golden Arches" logo says it all, and you want your business to develop an image that strong. It took many years for the image of most well known companies to develop. There are a few great ways to develop a positive business image.

Put Your Image Out There

One of the simplest ways to get started is with professional poster printing. Remember the example; it was not a TV ad that started the craze of image development. Most people need to understand the basics of image building and start out at the bottom and work your way up. Using custom poster printing or even flyer printing and hand outs can help build your companies image.

Four Easy Steps

The way to image super stardom can begin very simple. The world is full of recognized images and what companies they represent. Here is a quick list of ideas to help.

• Find what works best in your market. (Imitation is the best form of flattery and in this case the best way to make a quick impact.)

• Incorporate the use of modern technology. (Web-sites and e-mail are easy to set-up and use.)

• Live your image when you speak to people. (The sole purpose should be to constantly promote your products.)

• Utilize all forms of print media. (As previously discussed printed materials are what started the image building industry.)

Watch the Competition

Understanding your market is vital to success, and knowing the competition will help you to build a positive image. By knowing what your completion does right you will learn what you must do right. Then with simple research you can develop a strategy to innovate those things. When the research is done right you will learn what the competition has done wrong. Allowing you to cater to the needs of customers will help you build a more positive image.

Unleash Your Image

You read it right, do not be afraid to make a splash from simple beginnings of having flyer printing done or custom poster printing. Let your image be the pinnacle for your printed materials in words and image. Just remember your poster printing can be the start to your image building. Following these steps your business can build a great image that will last for years to come and help build your company. Your company will thrive with a more positive image than the competition as well as a plan to make a successful company.

Janice Jenkins is a writer for a marketing company in Chicago, IL. Mostly into marketing research, Janice started writing articles early 2007 to impart her knowledge to individuals new to the marketing industry.

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Custom Poster Printing, Poster Printing, Flyer Printing.

Hire a Web Designer Or Go it Alone?

If you want your website and your business to make money, you need to decide whether or not you want to do it on your own or get some help from a web designer. Before you think that you'll do it alone, be sure to stop and think again. There is much more to an internet business than simply designing a website, and in order to be successful you have to make sure that you understand all of the moving parts involved.

In order to take your website and turn it into something that makes money you need to know how to do several things:

• process payments on your website, including credit card payments.
• keep track of your money
• ship your products
• gather more clients.
• build and maintain your website.
• capture email addresses.
• stream audio and video
• split test your pages to increase conversions
• track website traffic and analyze your website stats.

You can hire all of this stuff out for about 50 - 100 dollars an hour. However, even if you have only a little experience you should be able to figure out how to learn the things that you need for yourself, and get it done on your own. If you are going to learn, there are several things that you need to make money online:

• a good web hosting account
• a website builder
• an email auto responder
• traffic tracking software
• split testing application
• a merchant account

Remember, building and maintaining a website is something that just could take you several months to learn. You will also need to put in a lot of work to make sure that your business is successful, online and offline. Make sure that you follow the basic rule of spending no more than 10 percent of your time on the technology, and the rest on getting traffic to your website, and converting that traffic into money.

If you think that you can't handle it on your own, and you don't have the money for a website designer, there are still ways to get around it. You can find a complete "internet business in a box application" and use it to get yourself set up and started. This can save you a lot of money, and it can also save you a lot of time because it will truly allow you to do it all on your own.

Still not sure if you want to hire a web designer or do all the tech stuff yourself? Please visit my hub page entitled Do It Yourself, or Hire A Web Designer?

The Benefits of Banner Advertising

Banner ads first came on the internet in 1994. There are primarily two benefits of utilizing banner ads. The first of these is that a banner ad lures users to click on the banner ad through which the user reaches the advertiser's site. When this happens it is called a "clickthrough". The number of clickthroughs divided by the number of impressions is called the "click through ratio" or "click rate". It is easy to measure and what's more shows a direct measurement of a banner's effectiveness.

Each time this happens is called a "click through", and the number of clickthroughs divided by the number of impressions is called the "click through ratio" or "click rate". This is easy to measure, and provides a direct measurement of a banner's effectiveness. Secondly banner ads help build brand recognition. Although ad agencies may claim otherwise it is almost impractical to measure. Utilizing user surveys and market research this can be done but these maybe imprecise and abstract compared to the straightforward business of measuring clickthroughs and site traffic. An important fact to remember is that if you want your ads to be seen you have to make them compelling.

Banner ads may bring prospective customers to just within one click away from your business or products. Considering that a large majority of businesses adopt passive web strategies -building a web site and assuming that customers will magically find it. This philosophy of "If you build it, they will come" works in the movies, but doesn't in the internet. A strategically placed banner ad is a very cost effective method of driving customers to your website that turns in it to a "pro-active" tool for a business.

Name recognition also plays a vital part of any business. Even if viewers don't click through on to your banner ad they will be exposed repeatedly to your brand name, in context with your business message.

Banner ads are traceable. Have you ever thought whether people actually read your newspaper advertisement? Well with a banner ad you will actually know if people read it or not. You will not only see how many times a page was viewed but you will also get to know other customer response stats such as click through rates.

Bizymoms.com has been helping moms realize their work at home dreams for over 10 years. With over 5 million visitors annually, Bizymoms.com is now offering Banner Ads options on their popular homepage to meet the needs of any business opportunity, franchise or business support service.